Media

Brand Crossing

This entry was posted in Media and tagged brand on by (updated 3962 days ago)

There is no denying that Asia represents a major opportunity for most western companies to grow their markets.  With ballooning middle classes emerging in India and china alone bigger than any current market combined. How we adapt our brands in these markets is key to success.  The upcoming Beijing Olympic […]

We Like to Watch

This entry was posted in Media and tagged Media on by (updated 3962 days ago)

So if someone told you in 1999 that the top rating TV show for almost seven years would be a program where people sit around a house and are filmed doing nothing and talking shit, what would you say? Well that’s the format of the reality show Big Brother, which […]